CASE STUDIES

performance driven
optimizations

Greyson: Create Your Own Hat

Powering personalization: A custom
product builder that became a top-
performing SKU

RESULTS:

  • +40% VS. Next Best-Seller
  • +20% Higher AOV
  • +38% PDP Performance

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Anastasia Beverly Hills: Video Integration

Empowering digital storytelling through seamless, scalable video integration

THE RESULTS:

  • Unlimited Video Blocks Unlocked
  • Full CMS Autonomy for ABH Teams
  • Modular Content System Delivered
  • Zero Performance Trade-Off
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Boy Smells: Digital Relaunch

Translating bold branding into a seamless digital relaunch

THE RESULTS:

  • -27%Homepage Bounce Rate
  • +41%Checkout Initiation from PDPs
  • +16%Checkout Completions
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Bethenny: Redesign

Building an affiliate-first Shopify site for a media-
driven brand launch

THE RESULTS:

  • Handled high traffic without paid media through optimized speed and structure
  • Hybrid model enabled agile affiliate testing and product launches
  • Seamless PDP/PLP rollout with no rebuild or downtime
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Frances Valentine: Redesign

Elevating brand storytelling and performance through
a high-impact Shopify redesign

RESULTS:

  • +62% Gross Sales
  • +79% Add to Cart
  • +35% Conversion Rate
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Kate McLeod Cool Shipping

Protecting product integrity through weather-based shipping logic.

WHY IT MATTERS:

  • Prevents Product Damage at Scale
  • Reduces CX & Support Load
  • Strengthens Operational Resilience
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Site Speed

Delivering measurable frontend performance gains across high-growth DTC brands

IMPACT ACROSS BRANDS

  • Dylan's Candy Bar: faster first paint, better ATC flow
  • FRANCES VALENTINE: improved load speed across homepage, PLP, PDP
  • YUMMIE: better mobile stability and faster LCP
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Greyson: Memberships

Launching a custom-built membership ecosystem to deepen brand loyalty

RESULTS:

  • +107% ACTIVE MEMBERS
  • 5x GROWTH SINCE LAUNCH
  • +LTV AMONGST MEMBERS
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